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DUTIES OF INSPECTORS IN PUBLIC RELATIONS OFFICE Shri A.K.Singh-CP 1.To function as Incharge of Advertising Cel 2.To supervise and supercheck Advertising…

· 2022-04-01
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Date2022-04-01
TypeCommercial Circular
Topicadvertising
CurrencyCurrency not verified

Summary

DUTIES OF INSPECTORS IN PUBLIC RELATIONS OFFICE Shri A.K.Singh-CP 1.To function as Incharge of Advertising Cel 2.To supervise and supercheck Advertising bills of advertising agencies conducted press tours and Press Conference etc.

Text of the circular

NORTHERN RAILWAY 
No-100-PR/14/2022
Dated:-1.4.2022 
Sub:- DUTIES OF INSPECTORS IN PUBLIC RELATIONS OFFICE 
Shri A.K.Singh-CP 
1.To function as Incharge of Advertising Cel 
2.To supervise and supercheck Advertising bills of advertising agencies. 
3.Maintaining the files of these agencies and put up report to competent
authority.
Bisiness done every week (tender, display and notices) 
b.Periodicity of insertion in papers of (tenders, display & notices) 
4.Proper interaction coordination with the advertising agencies and the 
newspapers to ensure that ads are correctly published on the targeted date even 
at a very short notice.
a Checking of advertisements text of tender notices. Use of minimum space has to 
be ensured in publication of advertisements for economy in the expenditure. 
b. To ensure issue of Release Order to the advertising agencies for tender 
advertisements. 
5.Preparing and putting up the media list for approval to competent authority. 
6.To monitor uploading of media list and ROs in the software in the computer 
daily and editing ROs on the ROMs system whenever required.

7.Updating ROMs with newspapers and revision of DAVP rates. 
8.Information/figures relating to RTI Act and Parliament question and draft reply
thereof. Reply to the question/complaints related with release and publication od 
advertisements and expenditure etc. by different Railway/Non-Railway 
organization. 
9.He will also maintain the figures of the expenditure incurred on publication of 
notices languageswise. Newspaperswise & agency wise.Cases of the pending
payments to the newspapers and complaints received in this respect. Written
explanation from the agencies has to be taken from advertising agencies and 
placed on record in their respective files. 
10.In respect of any complaint of the non-payment from the newspapers will be 
chased up with the agency and factual position will be putup to the competent 
authority. 
11.Quaterly appraisal of the working of all the empanelled advertising 
agencies.All the complaints as received from the newspapers have to be taken
into account while submitting appraisal 
Sh. Paresh Saraswat-CP 
1.Drafting and uploading of press releases including faxing and e-mailing. 
2.Moving proposals for proposing estimates for ceremonial functions and 
conducted press tours and Press Conference etc. and finalization of the bills 
related with procurement of Press Kit.Mementos, including closing of file. 
3.Coordination and constant liaisioning with Press,Doordarshn,AlR, and other 
electronic media to arrange coverage of ceremonial functions and other Railway
events. 
4.Moving & chasing of proposals for advertising in Electronic media i.e. T.V. Radio 
& Mobile phone. Supervision of cases pertaining to production of radio

spots/jingles/TV spots,quickies,checking and processing of bills thereof and finally 
closing the files. 
5.All cases pertaining to film shooting. 
Smt. Mamta Gupta SPI 
1.Drafting and uploading of press releases including faxing and e-mailing. 
2.Moving proposals for proposing estimates for ceremonial functions and 
conducted press tours and Press Conference etc. and finalization of the bills 
related with procurement of Press Kit.Mementos, including closing of file. 
3.Coordination and constant liaisioning with Press, Doordarshn, AIR and other 
electronic media to arrange coverage of ceremonial functions and other Railway 
events
4. Preparation of Daily News Clipping Pads 
5. Any work assigned by PRO/CPRO 
Chief Public Relations Officer

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